Wells Enterprises announced today that Nutella Ice Cream, the only ice cream made with real Nutella®, is now available in freezers everywhere. The iconic hazelnut-cocoa flavor fans already love has made its official nationwide debut in a brand-new format: a smooth, creamy ice cream made with tasty Nutella® layers and swirls throughout. Nutella Ice Cream is available in cones and 14 fluid ounce containers.
- Nutella Ice Cream – 14-Fluid-Ounce Containers: The unmistakable Nutella® hazelnut-cocoa taste in a rich, multi-textured, spoonable format made for slow evenings and sharing at home. Available for a suggested retail price starting at $4.36, depending on the retail channel.
- Nutella Ice Cream – 3.04-Fluid-Ounce Single-Serve Cones: The iconic flavor of Nutella® meets a satisfying crispy wafer cone, delivering a premium treat for spontaneous moments on the go. Available for a suggested retail price starting at $5.47 for a 4-pack, depending on the retail channel.
“Nutella has been a beloved part of people’s lives for more than 60 years and bringing it to the freezer aisle is a milestone moment fans have been waiting for,” said Noah Szporn, Senior Vice President of Nutella, Ferrero North America. “We can’t wait for them to enjoy the iconic taste they love in a whole new way.”
“Nutella is one of the most trusted flavors in the world and our job was simple: don’t mess it up. Every decision we made was in service of delivering exactly what fans expect, now in a format they can enjoy straight from the freezer,” said Isabella Chia, Chief Marketing Officer at Wells Enterprises.
As a way to give back to fans and celebrate ‘Summer Fridays’, Nutella Ice Cream is introducing Freezer Fridays, a limited-time promotion running through May. Fans can enter for a chance to win free Nutella Ice Cream by tagging a friend in the brand’s giveaway post on social media. Entry requirements and rules can be found here. For more information on Nutella Ice Cream and the Freezer Fridays giveaway, follow Nutella on Instagram, X and Facebook.
